Three ways tracking data can improve your community-based organization

Keeping track of data can prove to be difficult for community-based organizations, especially if they are lacking the tools. The services, processes, and costs associated with tracking data can be intimidating, so it’s put on the back burner. Still, tracking data is incredibly important for an organization’s growth. Fortunately, managing data can be affordable and easy with the right programs, so that community-based organizations can continue to thrive!

Here are a few big benefits that come with tracking data:

Tracking data proves worth to funders

When it comes to getting funding, data exhibiting proven outcomes are a sure way to get noticed. Measuring success clearly shows that an organization values its impact, which in turn creates a stronger grant application for a community based organization. Being able to establish performance indicators through tracking data will demonstrate to funders that an organization is worth the investment. Funders take this to heart and, according to Salesforce, “more than half of funders require outcome data from their grantees, but less than 70% ever cover the costs associated with measurement…” Consequently, the responsibility of data management is left up to the organization.

Evidently, nonprofits that go the extra mile are the ones that acquire funding sources. We live in a world so fueled by data that it becomes a prerequisite for advancement. Although the data process can be a a weighty one, there are alleviating solutions, like Solve, to make an organization’s relationship with data easier. Solve is less expensive, more user friendly, and an easily accessible option for any community-based organization’s needs. That way, a nonprofit has a better shot at winning that funding.

Tracking data aligns staff on client statuses and interactions

Tracking data, in any given organization, helps to align staff around the same goals. When each employee knows the details of an organization’s outcomes, he or she can then structure their own objectives around that unifying goal. Under this system, each employee gains a sense of accountability. This provides employees with an understanding of how their individual contribution fits into the wider scheme of overall company outcome.

Tracking data also pinpoints the exact status and progression of clients, which keeps an organization centered around its purpose. For example, Solve software alerts community based organizations when one of their clients moves closer to a goal–such as the client being referred to a social service or getting a job interview. According to npENGAGE, “By tracking outcomes and indicators using an automated process and aggregating the data in one place, organizations are able to spend … more time on important decisions that drive operational effectiveness.” Having up-to-date information, like the kind offered by Solve, helps keep organizations both efficient and on the same page when it comes to the individuals they serve.

Tracking data provides valuable research

At its core, tracking data is just one of the many steps to conducting research. So when a person asks “why track data?” it’s synonymous to asking, “why conduct research?” According to McNabb, research is a process of acquiring data to either help solve problems or answer specific questions, and that research should always be purposeful.

Not only do community-based organizations need data to prove themselves to funders, but they also need that information to help them meet their own goals. Analyzing outcome data functions as a method of research that helps organizations to discern two huge things: where they are doing well and where they can improve. Impact data, which Solve puts in an easily readable format, makes it simple to identify and address the issues that may interfere with your organization’s business.

The main purpose of tracking data is to assist with finding solutions to problems, big or small. A little bit of data can go a long way.


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